Acorn Construction

Acorn Construction was founded in 2011 by Mark Acorn, a Red Seal journeyman carpenter. Since then it has grown from a one-man operation into multiple crews, framing homes, light commercial buildings and post frame structures across Alberta and Saskatchewan.

Online, though, the company existed only as a Facebook page and a Google Business Profile. There was no single place to explain what Acorn does, show the scale of its work, or give a builder, homeowner or potential hire a clear next step.

Acorn's work comes from two directions: builders and general contractors who need a reliable framing subcontractor, and homeowners and business owners planning a build. They ask different questions. A builder wants to know when Acorn can step in and how the handover works. A homeowner wants to know they can trust the crew.

So the site speaks to both, and backs every claim with specifics: a Red Seal founder, more than two decades in the trade, multiple crews running at once, and projects as large as 34,000 square feet.

We wrote the site's content from Mark's details and shaped its structure around the decisions visitors need to make.

Each of Acorn's three services — wood frame construction, foundations and post frame construction — has its own page. A five-step process, from scope review to handover, shows builders exactly how Acorn plugs into their project. A projects gallery features Acorn's own builds, and a careers page means the site works for hiring as well as for winning work. On every page, the main action is the same: get a free estimate.

A contractor's website goes stale quickly if every change needs a developer. So alongside the site, we designed and built a simple admin area for the three things that change most: projects, testimonials and services.

When a build wraps up, Mark can add it to the projects gallery himself. New client feedback goes straight onto the site, and service descriptions can be updated as the business grows. The site stays current without anyone writing code.

The design is direct and confident, matching how Acorn talks about its work: clear headings, Acorn's own builds in the gallery, and a call to action that is never far away. It works just as well on a phone on a job site as on a desktop in an office. The site is built with Next.js for speed, with its search basics set up around the communities Acorn serves.

The site launched in September 2026. For the first time, Acorn has one place to send a builder, a homeowner or a potential hire, a clear path to request an estimate, and the tools to keep it all current on its own.